Selected works

01 Whizz Systems Web design→ 02 Flexport Animation · UI→ 03 Inspired By Brand identity→ 04 Verily Motion design→ 05 Lookout Coffee Brand identity · Spatial→ 06 Storyline Packaging→

About

Hey, I am Ali

I believe all brands need a story and good design lets people see them, while great design lets people feel them. Across my six years designing brand identities and motion graphics for startups, corporations, and everything in between, my philosophy has shifted to guiding brands, stories, and experiences to serve humanity. Along this journey, I co-founded Nonsense Studio, a boutique design agency to connect brands with people.

I approach every new project with the same mindset of creating a human-centered experience. Over time, I’ve learned to experiment with different techniques, like playing with shadows, trying new tools, or giving the work a more textured, tactile feel. I’ve also enjoyed harmonizing strategy with design, and occasionally spicing it up with motion, to create end results with form, function, AND feeling.