Verily | Product Demo Video
Verily has developed an advanced piece of technology that redefines and improves on retinal scanning. The client envisioned a video that showcased how streamlined and easy it is to use their product.
Client
Verily
Disciplines
animation • video editing • user interface
Animated UI
These stripped-down UI elements call attention to important information, while minimizing visual clutter and screen real estate in order make sure people see key data—especially since videos only stay on these assets for a few seconds.
5-step Process
The Verily product demo was a collaborative effort, involving many hands and numerous rounds of revision to achieve what we called the “Final Revision.ae.” After filming the actors, I spliced together a rough cut, or animatic, to create the “Original Cut.”
Music and voice-over were then added, and the video was meticulously timed to match. Since the video was shot in 4K LOG, I collaborated with a third party to color-correct each scene. To finalize the presentation, animated UI elements were integrated where narratively appropriate. The result was a polished video that showcased a realistic yet simplified user journey.